248: Crossing the Chasm (Geoffrey A. Moore)

Chad is joined by author Geoffrey A. Moore to discuss the concepts in Crossing the Chasm and how they relate to scaling consulting.

• The full transcript for this episode
• Crossing the Chasm- Geoffrey A. Moore
• "How Great Leaders Inspire Action"- Simon Sinek TED Talk
• Seth Godin on Giant Robots
• Behind the Cloud- Marc Benioff, Carlye Adler
• Zone to Win- Geoffrey A. Moore
• Microsoft Re-Designs the iPod Packaging
• Geoffrey's Homepage
• Geoffrey on Linkedin

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